DealerSpy is a digital mystery shop for your market: we review what shoppers can already see about your store, your competitors, and the market around you — then show what to fix, where to focus, and where you have opportunity to dominate.

We deliver the report monthly via email with a live link that can be shared with anyone that you grant access.

You can see a full sample report here. We are also continuously adding or improving sections month over month based on feedback. The core sections of the report include:

• Top 5
• Quick Win
• AI Visibility
• Homepage Audit
• Homepage Comparison
• SRP Audit
• SRP Comparison
• VDP Audit
• VDP Comparison
• Inventory Audit
• Inventory Comparison
• Reputation Comparison
• Marketplace Comparison
• Page Speed Comparison
• Meta Ads Comparison

A preview of each section is also shown on dealerdrivethru.ai/dealer-spy.

No. The most valuable analysis is done by humans with decades of experience in the automotive and digital space. Because our company is AI-native, we do utilize AI in gathering some of the data and metrics in your report. This is done to free up time to do the real analysis that will bring you value. None of our recommendations are AI-generated.

No — DealerSpy does not conduct a mystery shop that scores your lead handling. The DealerSpy report is prepared without submitting any fake leads or making any fake phone calls.

Please email support@dealerdrivethru.ai if you’d like to set up DealerSpy for multiple rooftops.

Paid monthly reports are delivered by email and provide a live link to the report that can be opened on desktop or mobile. That email and link can be forwarded or shared with anyone that you grant access to.

By default, reports are delivered between the 10th and the 20th of each month. This is intentional to ensure that early month changeovers of incentives is complete before we compile the report and do our analysis. However, if you’d like them delivered in a different timeframe, we will. You will need to email us at support@dealerdrivethru.ai to request a different schedule. We do not require you to pick a schedule or window at signup because we know how annoying onboarding in this industry is.

Yes. If you want a specific timeframe or window to deliver the report, just let us know. We can accommodate.

Not much. Just tell us who you are and where to deliver the reports and we can take it from there.

We know how annoying onboarding every product and vendor is in the automotive industry. If you prefer we review 2 specific competitors, you can tell us. If you prefer we send the report during a specific week of the month, you can tell us. But if not, we’ll figure it out. You’re paying us money — we’re not going to give you homework just to get value from our product.

No. DealerSpy finds friction and problems, but also market openings: places competitors are weak, quiet, exposed, or giving you an opportunity to capitalize.

View a full sample report here.

The first DealerSpy report is free. Limited to 1 free report per dealer group. If the report is useful and the dealer wants to continue, DealerSpy is $299/month for one store. DealerSpy + SlideThru is available as a $499/month package. We are confident that we will exceed your expectations on value from the report, but if we don’t for whatever reason, we’ll refund it and there is no long term commitment.

No. Monthly DealerSpy reports are cancel-anytime with a 100% satisfaction guarantee. If you didn’t find value in our report, tell us and we’ll refund your most recent charge — no questions asked.

$299 per month per store. DealerSpy + SlideThru is $499 per month as a package. If you run an agency or a large autogroup, reach out for custom packages at support@dealerdrivethru.ai.

We run a very lean team on purpose and leverage our strength as an AI-native company to automate the boring stuff. We don’t pay for an accounting team, office space, lavish trips to NADA, or take on big advertising expenses. That’s all on purpose to be able to offer value at a disproportionate rate vs agencies or vendors in the automotive space.

You can sign up securely through Stripe and billing will happen automatically to the credit card you put on file. You will receive a receipt/invoice if you’d like it for your own records or if you want to try to submit it for co-op, but we’re not going to invoice your billing dept and ask you to write a check. It’s 2026. Plus, we know you love earning your credit card points.